TechTarget Priority Engine
The power of real purchase intent.
Overview
TechTarget Priority Engine is a SaaS-based data and marketing analytics tool that provides B2B technology companies with direct, real-time access to ranked accounts and named prospects who are actively researching technology purchases. The platform leverages the vast network of TechTarget's specialized websites to capture purchase intent data, helping marketing and sales teams to discover, prioritize, and engage with in-market buyers.
✨ Key Features
- Purchase Intent Data
- Account and Prospect-level Insights
- Integration with CRM and Marketing Automation
- Sales Alerts
- Content Syndication
- Data Enrichment
🎯 Key Differentiators
- Proprietary purchase intent data from a large network of B2B tech websites
- Deep insights into the research behavior of buyers
- Focus on the B2B technology industry
Unique Value: Provides B2B technology companies with unique and actionable insights into which accounts are actively researching their solutions, enabling more timely and relevant engagement.
🎯 Use Cases (4)
✅ Best For
- B2B technology marketing and sales
- Purchase intent data
- Lead generation
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Companies outside of the B2B technology industry
- Organizations not focused on intent-driven marketing
🏆 Alternatives
Offers a more specialized and in-depth source of purchase intent data for the technology industry compared to more generalist data providers.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Varies by plan tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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