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🔧 Optimove

Optimove

The #1 CRM Marketing Platform

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Overview

Optimove is a customer-led marketing platform that combines a customer data platform (CDP) with a multichannel marketing hub. It helps businesses understand their customers' behavior, predict their future actions, and orchestrate personalized journeys across all channels.

✨ Key Features

  • Customer Data Platform
  • AI-Powered Journey Orchestration
  • Multichannel Marketing Hub
  • Predictive Analytics
  • Real-time Personalization

🎯 Key Differentiators

  • Combination of CDP and multichannel marketing hub
  • AI-powered journey orchestration
  • Strong focus on customer retention

Unique Value: Optimove helps businesses build long-lasting relationships with their customers by orchestrating personalized journeys that are tailored to each individual's needs and preferences.

🎯 Use Cases (5)

Customer Retention Personalization Marketing Automation Customer Journey Mapping Analytics and Reporting

✅ Best For

  • Increasing customer lifetime value
  • Reducing customer churn
  • Improving marketing campaign performance

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Businesses with a small customer base
  • Companies that do not need a multichannel marketing hub

🏆 Alternatives

Salesforce Marketing Cloud Adobe Marketing Cloud Oracle Marketing Cloud Braze

Compared to other marketing clouds, Optimove offers a more integrated CDP and a stronger focus on AI-powered journey orchestration.

💻 Platforms

Web API

🔌 Integrations

Salesforce Facebook Google Shopify Magento API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (All tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type 2 ✓ ISO 27001 ✓ GDPR ✓ CCPA

💰 Pricing

Contact for pricing

Free tier: NA

Visit Optimove Website →

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