Madison Logic
The leading global digital Account Based Marketing (ABM) platform.
Overview
Madison Logic provides a global multi-channel ABM platform that helps B2B marketers convert their best accounts faster. The ML Platform identifies the accounts most likely to buy, activates data-driven campaigns across the buyer's journey, and measures the direct impact on pipeline and revenue. It combines three key modules: ML Insights for identifying in-market accounts using intent data, ML ABM for multi-channel engagement (including content syndication and display), and ML Measurement to connect marketing actions to sales outcomes.
✨ Key Features
- Global B2B Intent Data
- Content Syndication
- Account-Based Display Advertising
- LinkedIn Advertising Integration
- Pipeline and Revenue Measurement
- Journey Acceleration
- Data-driven Account Prioritization
🎯 Key Differentiators
- Strong focus on content syndication as a primary engagement channel
- Global reach and data
- Combines intent data, advertising, and lead generation in one platform
Unique Value: Accelerate the buyer's journey by identifying which accounts are in-market and engaging them across multiple channels with compelling content.
🎯 Use Cases (5)
✅ Best For
- Enterprise B2B lead generation via content syndication
- Multi-channel ABM for global technology and services companies
- Integrating intent data into broader marketing and sales workflows
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small businesses with limited budgets
- Companies not focused on content marketing as a core strategy
🏆 Alternatives
Offers a more robust content syndication and lead generation capability compared to platforms that are primarily focused on advertising or predictive analytics.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (All clients receive a dedicated account team tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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