Lofty (formerly Chime)
The AI-Powered Platform for Real Estate.
Overview
Lofty (formerly known as Chime) is a comprehensive real estate platform that leverages AI to help agents and teams attract, nurture, and convert leads. The system includes customizable IDX websites, a smart CRM, team management features, and a suite of marketing and advertising tools. Its AI assistant can engage leads 24/7, and its automation capabilities help streamline workflows for follow-up and marketing campaigns.
✨ Key Features
- AI Assistant for lead nurturing
- IDX Websites
- Smart CRM with Pipeline Management
- Marketing Automation (Email & Text)
- Power Dialer
- Social Media Marketing
- Team Management & Lead Routing
- Reporting & Analytics
🎯 Key Differentiators
- Strong focus on AI technology, with an AI assistant for lead engagement.
- Extensive automation options for workflows and marketing campaigns.
- Modern and intuitive user interface.
- Offers lead generation exclusivity in a user's farm area.
Unique Value: Leverages AI to automate and enhance lead conversion, allowing agents to focus their time on high-value, transaction-ready clients while the system nurtures the rest of the pipeline.
🎯 Use Cases (3)
✅ Best For
- Using the AI assistant to qualify and book appointments with new internet leads.
- Creating automated, trigger-based workflows for long-term lead nurturing.
- Running and managing social media ad campaigns directly from the CRM.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Agents on a very limited budget.
- Users who prefer a simple, non-AI-driven CRM.
🏆 Alternatives
While other platforms are adding AI features, Lofty has built its platform around AI from the ground up, offering a more deeply integrated and capable AI assistant for lead follow-up compared to many competitors.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (Enterprise tier)
🔒 Compliance & Security
💰 Pricing
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