Klear

The smartest way to do influencer marketing.

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Overview

Klear, a Meltwater company, is an influencer marketing platform that allows brands to find, analyze, and manage relationships with influencers. Its platform provides detailed analytics on influencer demographics, audience, and engagement. While primarily used for social media creators, its powerful search engine can be configured to find B2B influencers and industry analysts, providing valuable data on their social media footprint and audience that can inform an AR strategy.

✨ Key Features

  • Influencer Search Engine (across Instagram, TikTok, YouTube, Blogs)
  • Audience Demographics & Analysis
  • Influencer Vetting & Scoring
  • Campaign Management & Measurement
  • Social Listening & Monitoring
  • Competitor Analysis

🎯 Key Differentiators

  • Advanced AI for influencer discovery and fake follower detection
  • Integration with Meltwater's broader media intelligence suite
  • Detailed audience analytics
  • User-friendly interface

Unique Value: Provides a smart, data-driven way to build and manage influencer marketing programs, from discovery and vetting to measurement and ROI.

🎯 Use Cases (5)

Finding influencers for marketing campaigns Analyzing influencer authenticity and audience quality Managing influencer outreach and communication Measuring the ROI of influencer campaigns Identifying B2B thought leaders and analysts with strong social presence

✅ Best For

  • Influencer discovery for consumer brands
  • Audience analysis for campaign planning
  • Tracking campaign performance and engagement

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Teams needing a dedicated platform for managing formal analyst relations workflows (briefings, inquiries, report submissions).
  • Users who do not prioritize social media as part of their AR strategy.

🏆 Alternatives

Traackr Grin Upfluence

Klear differentiates itself with sophisticated AI for influencer analysis and its integration into the wider Meltwater ecosystem. For AR, it provides a social-first view of analyst influence, which can be a valuable complement to traditional AR tools that focus on research reports and formal briefings.

💻 Platforms

Web

🔌 Integrations

Meltwater

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (All tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

Contact for pricing

✓ 14-day free trial

Visit Klear Website →