deltaDNA
The complete game analytics and player marketing platform.
Overview
deltaDNA, now part of Unity, is a comprehensive game analytics and player marketing platform. It offers deep data analytics, real-time player segmentation, and tools for engaging players with targeted campaigns and personalized experiences. The platform is designed to help free-to-play game developers understand their players and optimize their games for engagement and monetization.
✨ Key Features
- Real-time game analytics
- Player segmentation and targeting
- A/B testing and personalization
- In-game messaging and push notifications
- Predictive modeling
- Data mining and direct data access
🎯 Key Differentiators
- Combination of deep analytics and player marketing tools
- Real-time segmentation and engagement capabilities
- Focus on free-to-play game optimization
Unique Value: Provides a unified solution for understanding and influencing player behavior, leading to improved engagement and monetization.
🎯 Use Cases (4)
✅ Best For
- Helping mobile game studios increase player retention through targeted messaging
- Optimizing monetization in free-to-play games with personalized offers
- Improving the player experience through A/B testing of game features
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Web content analytics
- Social media brand monitoring
🏆 Alternatives
Offers more advanced player marketing and personalization features compared to many other game analytics platforms.
💻 Platforms
✅ Offline Mode Available
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Dedicated Support (Custom tier)
🔒 Compliance & Security
💰 Pricing
✓ 30-day free trial
Free tier: NA
🔄 Similar Tools in Audience Analytics
Nielsen ONE
Provides a comprehensive, deduplicated view of audiences across all platforms and media types....
Parrot Analytics
Measures global demand for television content across all platforms....
Tubular Labs
Provides social video analytics to measure and analyze online video content and audiences....
Parse.ly
A content analytics platform that helps publishers understand audience engagement....
GameAnalytics
A free analytics platform that helps game developers understand player behavior and improve their ga...
Brandwatch
A digital consumer intelligence platform that helps brands understand their audiences online....