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Customer.io

The automated messaging platform for tech-savvy marketers.

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Overview

Customer.io is a data-driven marketing automation platform that helps businesses send personalized messages across multiple channels. It's designed for tech-savvy teams who want to use real-time data to trigger automated campaigns. The platform is highly flexible, allowing for complex segmentation and workflows based on user behavior and attributes.

✨ Key Features

  • Multi-channel Messaging (Email, Push, SMS, In-app)
  • Visual Workflow Builder
  • Advanced Segmentation with Real-time Data
  • A/B Testing
  • Liquid Templating for deep personalization
  • Data Warehouse Sync

🎯 Use Cases (4)

Onboarding new users with a multi-channel message series Re-engaging inactive users based on their last activity Sending transactional messages with personalized content Creating complex, data-driven marketing campaigns

✅ Best For

  • SaaS companies
  • Mobile apps
  • Fintech companies
  • Subscription businesses

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Small businesses without a developer or data analyst
  • Users who only need to send simple, manual newsletters
  • Companies on a very tight budget

💻 Platforms

Web iOS Android API

🔌 Integrations

Segment Stripe RudderStack Zapier mParticle

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Dedicated Support (Premium tier)

🔒 Compliance & Security

✓ SOC 2 ✓ HIPAA ✓ BAA Available ✓ GDPR ✓ SSO ✓ SOC 2 Type 2

💰 Pricing

$100.00/mo

✓ 14-day free trial

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