Cision
The global leader in consumer and media intelligence, engagement, and communication solutions.
Overview
Cision offers a suite of software and services for public relations and marketing communications professionals. Its platform includes tools for media monitoring, social listening, influencer discovery, press release distribution, and analytics. It helps brands manage their public image, track media coverage, and measure the impact of their communications efforts.
✨ Key Features
- Media Monitoring (Online, Print, Broadcast)
- Social Media Listening & Management
- Media & Influencer Database
- Press Release Distribution (PR Newswire)
- Media Analytics & Reporting
- Competitor Analysis
🎯 Key Differentiators
- Owns PR Newswire, a leading press release distribution network.
- Extensive, curated database of media contacts and influencers.
- Integrated suite of tools specifically for PR and communications workflows.
Unique Value: Provides an end-to-end solution for PR professionals, from identifying journalists and distributing news to monitoring coverage and analyzing impact, all in one platform.
🎯 Use Cases (5)
✅ Best For
- Distributing press releases and tracking their pickup by media outlets.
- Monitoring news and social media for brand mentions and industry news.
- Identifying relevant journalists and influencers for media outreach.
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Small businesses or teams focused solely on social media scheduling.
🏆 Alternatives
Offers a more comprehensive suite of tools tailored for public relations workflows, including a massive media database and press release distribution, compared to general social listening tools.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Live Chat
- ✓ Phone Support
- ✓ Dedicated Support (All plans tier)
🔒 Compliance & Security
💰 Pricing
🔄 Similar Tools in Brand Research
Brandwatch
A digital consumer intelligence platform for social listening, content marketing, and influencer mar...
Brand24
An affordable social listening and brand monitoring tool for businesses of all sizes....
Meltwater
An all-in-one suite for media intelligence, social listening, and consumer insights....
Talkwalker
An AI-powered consumer intelligence platform for social listening and analytics....
Semrush
An all-in-one marketing toolkit for SEO, content marketing, competitor research, and social media....
Ahrefs
A powerful SEO toolset with features for brand and keyword mention monitoring....