Amadeus (Demand360)
Gain the competitive edge with the industry's only source of forward-looking demand data.
Overview
Amadeus's Demand360 is a business intelligence solution that provides hoteliers with a unique view of future market demand. By aggregating detailed, forward-looking occupancy data from a vast network of hotels and distribution channels, it allows properties to see their booking pace and market share for future dates. This insight helps revenue managers make more strategic decisions about pricing, marketing, and inventory management well in advance.
✨ Key Features
- Forward-looking occupancy data
- Competitive set benchmarking
- Daily and weekly pace reports
- Segmentation analysis (by channel, rate code, etc.)
- Historical vs. future performance insights
- Data visualization dashboards
🎯 Key Differentiators
- Provides unique, forward-looking on-the-books occupancy data, not just historical performance.
- Aggregates data from a wide range of sources, including major hotel chains and OTAs.
- Part of the broader Amadeus ecosystem of travel technology.
Unique Value: Offers an unparalleled view into future hotel bookings, allowing properties to move from reactive to proactive revenue strategies.
🎯 Use Cases (4)
✅ Best For
- Demand forecasting
- Competitive benchmarking
- Pace analysis
💡 Check With Vendor
Verify these considerations match your specific requirements:
- Real-time rate shopping.
- Analyzing individual guest data.
🏆 Alternatives
Unlike STR which focuses on historical data, Demand360 provides a glimpse into the future, which is critical for timely strategic adjustments.
💻 Platforms
🔌 Integrations
🛟 Support Options
- ✓ Email Support
- ✓ Phone Support
- ✓ Dedicated Support (Varies tier)
🔒 Compliance & Security
💰 Pricing
Free tier: N/A
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